{"id":541,"date":"2021-08-06T11:26:29","date_gmt":"2021-08-06T03:26:29","guid":{"rendered":"http:\/\/www.kptg.cn\/?p=541"},"modified":"2025-02-06T22:25:36","modified_gmt":"2025-02-06T14:25:36","slug":"%e6%8e%a2%e7%b4%a2%e6%b1%9f%e8%8b%8f%e7%bd%91%e7%bb%9c%e6%8e%a8%e5%b9%bf%e5%85%ac%e5%8f%b8%e7%9a%84%e7%a7%98%e5%af%86%e6%ad%a6%e5%99%a8","status":"publish","type":"post","link":"http:\/\/www.kptg.cn\/?p=541","title":{"rendered":"\u63a2\u7d22\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u7684\u79d8\u5bc6\u6b66\u5668(\u6570\u5b57\u8425\u9500\u7684\u9ad8\u6548\u7b56\u7565\u4e0e\u6210\u529f\u6848\u4f8b\u89e3\u6790)"},"content":{"rendered":"

<\/p>\n

\u5728\u4e92\u8054\u7f51\u6d6a\u6f6e\u7684\u63a8\u52a8\u4e0b\uff0c\u6570\u5b57\u8425\u9500\u5df2\u6210\u4e3a\u4f01\u4e1a\u54c1\u724c\u5efa\u8bbe\u548c\u5e02\u573a\u62d3\u5c55\u7684\u91cd\u8981\u4e00\u73af\u3002\u4f4d\u4e8e\u4e2d\u56fd\u4e1c\u90e8\u6cbf\u6d77\u7684\u6c5f\u82cf\u7701\uff0c\u51ed\u501f\u5176\u53d1\u8fbe\u7684\u7ecf\u6d4e\u548c\u5148\u8fdb\u7684\u4fe1\u606f\u6280\u672f\uff0c\u5b55\u80b2\u4e86\u4f17\u591a\u4e13\u4e1a\u7684\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u3002\u8fd9\u4e9b\u516c\u53f8\u5229\u7528\u521b\u65b0\u7684\u6280\u672f\u624b\u6bb5\u548c\u7cbe\u51c6\u7684\u5e02\u573a\u7b56\u7565\uff0c\u4e3a\u672c\u5730\u53ca\u56fd\u5185\u5916\u5ba2\u6237\u63d0\u4f9b\u4e86\u4e00\u7cfb\u5217\u6210\u529f\u7684\u63a8\u5e7f\u6848\u4f8b\u3002\u63a5\u4e0b\u6765\uff0c\u8ba9\u6211\u4eec\u4e00\u63a2\u7a76\u7adf\uff0c\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u662f\u5982\u4f55\u8fd0\u7528\u5176\u72ec\u7279\u7684\u201c\u79d8\u5bc6\u6b66\u5668\u201d\u6765\u8d62\u5f97\u5e02\u573a\u7684\u3002
\n\u6c5f\u82cf\u7684\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u975e\u5e38\u6ce8\u91cd\u6570\u636e\u5206\u6790\u4e0e\u6316\u6398\u3002\u901a\u8fc7\u5bf9\u5927\u6570\u636e\u7684\u6df1\u5165\u5206\u6790\uff0c\u8fd9\u4e9b\u516c\u53f8\u80fd\u591f\u51c6\u786e\u638c\u63e1\u7528\u6237\u884c\u4e3a\u3001\u6d88\u8d39\u4e60\u60ef\u4ee5\u53ca\u5e02\u573a\u8d8b\u52bf\u3002\u4f8b\u5982\uff0c\u901a\u8fc7\u8ddf\u8e2a\u7528\u6237\u7684\u5728\u7ebf\u884c\u4e3a\u8f68\u8ff9\uff0c\u4ed6\u4eec\u53ef\u4ee5\u7cbe\u786e\u5730\u5c06\u5e7f\u544a\u63a8\u9001\u7ed9\u6700\u6709\u53ef\u80fd\u4ea7\u751f\u8d2d\u4e70\u610f\u5411\u7684\u76ee\u6807\u7fa4\u4f53\uff0c\u4ece\u800c\u63d0\u9ad8\u8f6c\u5316\u7387\u548c\u6295\u8d44\u56de\u62a5\u7387\uff08ROI\uff09\u3002
\n\u5185\u5bb9\u8425\u9500\u662f\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u7684\u53e6\u4e00\u4e2a\u6740\u624b\u950f\u3002\u5728\u8fd9\u4e2a\u4fe1\u606f\u7206\u70b8\u7684\u65f6\u4ee3\uff0c\u9ad8\u8d28\u91cf\u7684\u539f\u521b\u5185\u5bb9\u80fd\u591f\u5438\u5f15\u7528\u6237\u7684\u6ce8\u610f\u529b\uff0c\u5e76\u5efa\u7acb\u54c1\u724c\u4fe1\u4efb\u3002\u65e0\u8bba\u662f\u56fe\u6587\u3001\u89c6\u9891\u8fd8\u662f\u76f4\u64ad\uff0c\u8fd9\u4e9b\u516c\u53f8\u90fd\u80fd\u591f\u6839\u636e\u4e0d\u540c\u5e73\u53f0\u7684\u7279\u70b9\u548c\u76ee\u6807\u53d7\u4f17\u7684\u504f\u597d\u5b9a\u5236\u5177\u6709\u5438\u5f15\u529b\u7684\u5185\u5bb9\uff0c\u4ee5\u589e\u5f3a\u7528\u6237\u7684\u53c2\u4e0e\u5ea6\u548c\u5fe0\u8bda\u5ea6\u3002
\n\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u5728\u793e\u4ea4\u5a92\u4f53\u8425\u9500\u65b9\u9762\u4e5f\u5c55\u73b0\u51fa\u4e86\u72ec\u5230\u7684\u89c1\u89e3\u3002\u4ed6\u4eec\u4e0d\u4ec5\u719f\u6089\u5404\u79cd\u793e\u4ea4\u5e73\u53f0\u7684\u89c4\u5219\u548c\u7b97\u6cd5\uff0c\u800c\u4e14\u64c5\u957f\u4e8e\u7b56\u5212\u4e92\u52a8\u6027\u5f3a\u7684\u6d3b\u52a8\u6765\u63d0\u5347\u54c1\u724c\u7684\u53ef\u89c1\u5ea6\u548c\u5f71\u54cd\u529b\u3002\u6b64\u5916\uff0c\u901a\u8fc7KOL\uff08\u5173\u952e\u610f\u89c1\u9886\u8896\uff09\u548c\u7f51\u7ea2\u7684\u5408\u4f5c\uff0c\u8fd9\u4e9b\u516c\u53f8\u80fd\u591f\u6709\u6548\u5730\u6269\u5927\u54c1\u724c\u7684\u5f71\u54cd\u529b\uff0c\u5438\u5f15\u66f4\u591a\u7684\u5e74\u8f7b\u6d88\u8d39\u8005\u3002
\n\u6280\u672f\u521b\u65b0\u662f\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u4fdd\u6301\u7ade\u4e89\u529b\u7684\u5173\u952e\u56e0\u7d20\u4e4b\u4e00\u3002\u4ece\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff08SEO\uff09\u3001\u641c\u7d22\u5f15\u64ce\u8425\u9500\uff08SEM\uff09\u5230\u7a0b\u5e8f\u5316\u8d2d\u4e70\u548c\u4eba\u5de5\u667a\u80fd\u8f85\u52a9\u51b3\u7b56\uff0c\u8fd9\u4e9b\u516c\u53f8\u4e0d\u65ad\u5f15\u5165\u6700\u65b0\u7684\u6280\u672f\u5de5\u5177\u548c\u65b9\u6cd5\uff0c\u4ee5\u786e\u4fdd\u5ba2\u6237\u7684\u7f51\u7edc\u63a8\u5e7f\u6d3b\u52a8\u59cb\u7ec8\u8d70\u5728\u884c\u4e1a\u524d\u6cbf\u3002
\n\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u4e4b\u6240\u4ee5\u80fd\u591f\u5728\u6fc0\u70c8\u7684\u5e02\u573a\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\uff0c\u5f97\u76ca\u4e8e\u5b83\u4eec\u5bf9\u6570\u636e\u6d1e\u5bdf\u529b\u7684\u91cd\u89c6\u3001\u5185\u5bb9\u7684\u521b\u610f\u5236\u4f5c\u3001\u793e\u4ea4\u5a92\u4f53\u7684\u7b56\u7565\u8fd0\u7528\u4ee5\u53ca\u5bf9\u6280\u672f\u521b\u65b0\u7684\u6301\u7eed\u6295\u5165\u3002\u8fd9\u4e9b\u201c\u79d8\u5bc6\u6b66\u5668\u201d\u5171\u540c\u6784\u6210\u4e86\u5b83\u4eec\u7684\u6838\u5fc3\u7ade\u4e89\u529b\uff0c\u5e2e\u52a9\u5ba2\u6237\u5b9e\u73b0\u4e86\u54c1\u724c\u7684\u5feb\u901f\u589e\u957f\u548c\u5e02\u573a\u4efd\u989d\u7684\u63d0\u5347\u3002\u968f\u7740\u6570\u5b57\u5316\u8f6c\u578b\u7684\u4e0d\u65ad\u6df1\u5165\uff0c\u9884\u8ba1\u672a\u6765\u6c5f\u82cf\u7684\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u5c06\u7ee7\u7eed\u5f15\u9886\u884c\u4e1a\u53d1\u5c55\u7684\u65b0\u8d8b\u52bf\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u5728\u4e92\u8054\u7f51\u6d6a\u6f6e\u7684\u63a8\u52a8\u4e0b\uff0c\u6570\u5b57\u8425\u9500\u5df2\u6210\u4e3a\u4f01\u4e1a\u54c1\u724c\u5efa\u8bbe\u548c\u5e02\u573a\u62d3\u5c55\u7684\u91cd\u8981\u4e00\u73af\u3002\u4f4d\u4e8e\u4e2d\u56fd\u4e1c\u90e8\u6cbf\u6d77\u7684\u6c5f\u82cf\u7701\uff0c\u51ed\u501f\u5176\u53d1\u8fbe\u7684\u7ecf\u6d4e\u548c\u5148\u8fdb\u7684\u4fe1\u606f\u6280\u672f\uff0c\u5b55\u80b2\u4e86\u4f17\u591a\u4e13\u4e1a\u7684\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u3002\u8fd9\u4e9b\u516c\u53f8\u5229\u7528\u521b\u65b0\u7684\u6280\u672f\u624b\u6bb5\u548c\u7cbe\u51c6\u7684\u5e02\u573a\u7b56\u7565\uff0c\u4e3a\u672c\u5730\u53ca\u56fd\u5185\u5916\u5ba2\u6237\u63d0\u4f9b\u4e86\u4e00\u7cfb\u5217\u6210\u529f\u7684\u63a8\u5e7f\u6848\u4f8b\u3002\u63a5\u4e0b\u6765\uff0c\u8ba9\u6211\u4eec\u4e00\u63a2\u7a76\u7adf\uff0c\u6c5f\u82cf\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u662f\u5982\u4f55\u8fd0\u7528\u5176\u72ec\u7279\u7684\u201c\u79d8\u5bc6\u6b66\u5668\u201d\u6765\u8d62\u5f97\u5e02\u573a\u7684\u3002 \u6c5f\u82cf\u7684\u7f51\u7edc\u63a8\u5e7f\u516c\u53f8\u975e\u5e38\u6ce8\u91cd\u6570\u636e\u5206\u6790\u4e0e\u6316\u6398\u3002\u901a\u8fc7\u5bf9\u5927\u6570\u636e\u7684\u6df1\u5165\u5206\u6790\uff0c\u8fd9\u4e9b\u516c\u53f8\u80fd\u591f\u51c6\u786e\u638c\u63e1\u7528\u6237\u884c\u4e3a\u3001\u6d88\u8d39\u4e60\u60ef\u4ee5\u53ca\u5e02\u573a\u8d8b\u52bf\u3002\u4f8b\u5982\uff0c\u901a\u8fc7\u8ddf\u8e2a\u7528\u6237\u7684\u5728\u7ebf\u884c\u4e3a\u8f68\u8ff9\uff0c\u4ed6\u4eec\u53ef\u4ee5\u7cbe\u786e\u5730\u5c06\u5e7f\u544a\u63a8\u9001\u7ed9\u6700\u6709\u53ef\u80fd\u4ea7\u751f\u8d2d\u4e70\u610f\u5411\u7684\u76ee\u6807\u7fa4\u4f53\uff0c\u4ece\u800c\u63d0\u9ad8\u8f6c…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[18,19],"class_list":["post-541","post","type-post","status-publish","format-standard","hentry","category-network","tag-18","tag-19"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=541"}],"version-history":[{"count":1,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/541\/revisions"}],"predecessor-version":[{"id":558,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/541\/revisions\/558"}],"wp:attachment":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=541"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}