{"id":950,"date":"2025-03-25T13:05:37","date_gmt":"2025-03-25T05:05:37","guid":{"rendered":"http:\/\/www.kptg.cn\/?p=950"},"modified":"2025-04-03T14:45:41","modified_gmt":"2025-04-03T06:45:41","slug":"seo%e4%bc%98%e5%8c%96%e5%b7%a5%e5%85%b7%e6%8e%a8%e8%8d%90%ef%bc%9a%e6%8f%90%e5%8d%87%e6%95%88%e7%8e%87%e7%9a%84%e5%bf%85%e5%a4%87%e7%a5%9e%e5%99%a8","status":"publish","type":"post","link":"http:\/\/www.kptg.cn\/?p=950","title":{"rendered":"SEO\u4f18\u5316\u5de5\u5177\u63a8\u8350\uff1a\u63d0\u5347\u6548\u7387\u7684\u5fc5\u5907\u795e\u5668"},"content":{"rendered":"

SEO\u4f18\u5316\u5de5\u5177\u63a8\u8350\uff1a10\u6b3e\u63d0\u5347\u7f51\u7ad9\u6392\u540d\u7684\u6548\u7387\u795e\u5668<\/h1>\n

\u5728\u6570\u5b57\u5316\u7ade\u4e89\u767d\u70ed\u5316\u7684\u4eca\u5929\uff0c\u5168\u7403\u6bcf\u5929\u6709\u8d85\u8fc7200\u4e07\u4e2a\u65b0\u7f51\u9875\u8bde\u751f<\/strong>\uff0c\u4f46\u4ec5\u67090.3%\u7684\u5185\u5bb9\u80fd\u8dfb\u8eab\u8c37\u6b4c\u641c\u7d22\u7ed3\u679c\u9996\u9875\u3002\u9762\u5bf9\u5982\u6b64\u6fc0\u70c8\u7684\u6d41\u91cf\u4e89\u593a\u6218\uff0c\u5982\u4f55\u8ba9\u7f51\u7ad9\u8131\u9896\u800c\u51fa\uff1f\u7b54\u6848\u85cf\u5728\u7cbe\u51c6\u7684SEO\u7b56\u7565<\/strong>\u4e0e\u9ad8\u6548\u7684\u5de5\u5177\u7ec4\u5408<\/strong>\u4e2d\u3002\u672c\u6587\u5c06\u63a8\u835010\u6b3e\u8986\u76d6\u5173\u952e\u8bcd\u5206\u6790\u3001\u6280\u672f\u4f18\u5316\u3001\u5185\u5bb9\u76d1\u6d4b\u7b49\u73af\u8282\u7684\u5b9e\u7528\u5de5\u5177\uff0c\u52a9\u4f60\u4ece\u6d77\u91cf\u6570\u636e\u4e2d\u63d0\u70bc\u4ef7\u503c\uff0c\u5feb\u901f\u63d0\u5347\u6392\u540d\u6548\u7387\u3002<\/p>\n

\u4e00\u3001\u5173\u952e\u8bcd\u7814\u7a76\uff1a\u6316\u6398\u6d41\u91cf\u91d1\u77ff\u7684\u6838\u5fc3\u5de5\u5177<\/h2>\n

\u5173\u952e\u8bcd\u662fSEO\u7684\u57fa\u77f3<\/strong>\uff0c\u9009\u62e9\u9ad8\u6f5c\u529b\u7684\u8bcd\u6761\u80fd\u4e8b\u534a\u529f\u500d\u3002<\/p>\n

    \n
  1. Ahrefs Keywords Explorer<\/strong><\/li>\n<\/ol>\n
      \n
    • \u63d0\u4f9b*\u641c\u7d22\u91cf\u3001\u5173\u952e\u8bcd\u96be\u5ea6\uff08KD\uff09\u3001\u70b9\u51fb\u7387\u5206\u5e03*\u7b49\u6df1\u5ea6\u6570\u636e\uff0c\u652f\u6301\u6309\u56fd\u5bb6\/\u8bed\u8a00\u7b5b\u9009\u3002\u5176\u201c\u7236\u4e3b\u9898\u201d\u529f\u80fd\u53ef\u8bc6\u522b\u6838\u5fc3\u5173\u952e\u8bcd\u7684\u5173\u8054\u957f\u5c3e\u8bcd\uff0c\u5e2e\u52a9\u6784\u5efa\u5185\u5bb9\u96c6\u7fa4\u3002<\/li>\n
    • \u4f18\u52bf\uff1a\u6570\u636e\u5e93\u8986\u76d6171\u4e2a\u56fd\u5bb6\uff0c\u6bcf\u6708\u66f4\u65b010\u4ebf+\u5173\u952e\u8bcd\u6570\u636e\u3002<\/li>\n<\/ul>\n
        \n
      1. Semrush Magic Tool<\/strong><\/li>\n<\/ol>\n
          \n
        • \u6574\u5408\u5173\u952e\u8bcd\u8d8b\u52bf\u9884\u6d4b\u4e0e\u7ade\u54c1\u8bcd\u5e93\u5206\u6790\uff0c\u72ec\u6709\u7684\u201c\u6d41\u91cf\u53d8\u5316\u70ed\u529b\u56fe\u201d\u76f4\u89c2\u5c55\u793a\u884c\u4e1a\u6ce2\u52a8\u3002\u9002\u5408\u9700\u8981*\u5feb\u901f\u54cd\u5e94\u5e02\u573a\u53d8\u5316*\u7684\u7535\u5546\u4e0e\u65b0\u95fb\u7c7b\u7f51\u7ad9\u3002<\/li>\n
        • \u6848\u4f8b\uff1a\u67d0\u7f8e\u5986\u54c1\u724c\u901a\u8fc7Semrush\u53d1\u73b0\u201c\u7eaf\u7d20\u53e3\u7ea2\u201d\u641c\u7d22\u91cf\u5b63\u5ea6\u589e\u957f240%\uff0c\u63d0\u524d\u5e03\u5c40\u5185\u5bb9\u540e\u81ea\u7136\u6d41\u91cf\u63d0\u534767%\u3002<\/li>\n<\/ul>\n

          \u4e8c\u3001\u6280\u672fSEO\uff1a\u626b\u6e05\u722c\u866b\u969c\u788d\u7684\u76d1\u6d4b\u5229\u5668<\/h2>\n

          \u7f51\u7ad9\u5065\u5eb7\u5ea6\u76f4\u63a5\u5f71\u54cd\u722c\u866b\u6293\u53d6\u6548\u7387<\/strong>\uff0c\u6280\u672f\u95ee\u9898\u53ef\u80fd\u5bfc\u81f430%\u4ee5\u4e0a\u7684\u6d41\u91cf\u635f\u5931\u3002<\/p>\n

          <\/p>\n

            \n
          1. Screaming Frog SEO Spider<\/strong><\/li>\n<\/ol>\n
              \n
            • \u672c\u5730\u5316\u722c\u866b\u5de5\u5177\uff0c\u53ef\u626b\u63cf500\u9875\u4ee5\u5185\u7f51\u7ad9\uff08\u514d\u8d39\u7248\uff09\uff0c\u8bc6\u522b*\u6b7b\u94fe\u3001\u91cd\u590d\u6807\u9898\u3001\u7f3a\u5931Alt\u6807\u7b7e*\u7b49\u95ee\u9898\u3002\u652f\u6301\u5bfc\u51faCSV\u62a5\u544a\uff0c\u4e0e\u56e2\u961f\u534f\u4f5c\u4fee\u590d\u3002<\/li>\n
            • \u4f7f\u7528\u573a\u666f\uff1a\u4e0a\u7ebf\u65b0\u7ad9\u6216\u6539\u7248\u540e\uff0c\u5feb\u901f\u751f\u6210\u6280\u672fSEO\u4f53\u68c0\u6e05\u5355\u3002<\/li>\n<\/ul>\n
                \n
              1. Google Search Console\uff08GSC\uff09<\/strong><\/li>\n<\/ol>\n
                  \n
                • \u5b98\u65b9\u514d\u8d39\u5de5\u5177\u4e2d\uff0c*\u6838\u5fc3\u7f51\u9875\u6307\u6807\uff08Core Web Vitals\uff09*\u4e0e\u201c\u8986\u76d6\u7387\u62a5\u544a\u201d\u81f3\u5173\u91cd\u8981\u3002\u901a\u8fc7\u76d1\u63a7\u201c\u6709\u6548\u9875\u9762vs.\u7d22\u5f15\u9875\u9762\u201d\u6bd4\u4f8b\uff0c\u53ef\u53ca\u65f6\u6392\u9664\u722c\u866b\u6293\u53d6\u969c\u788d\u3002<\/li>\n<\/ul>\n

                  \u4e09\u3001\u5185\u5bb9\u4f18\u5316\uff1a\u4ece\u521b\u4f5c\u5230\u6392\u540d\u7684\u5168\u6d41\u7a0b\u52a9\u653b<\/h2>\n

                  \u4f18\u8d28\u5185\u5bb9\u9700\u5339\u914d\u7528\u6237\u610f\u56fe<\/strong>\uff0c\u5de5\u5177\u80fd\u51cf\u5c11\u4e3b\u89c2\u5224\u65ad\u8bef\u5dee\u3002<\/p>\n

                    \n
                  1. SurferSEO<\/strong><\/li>\n<\/ol>\n
                      \n
                    • \u57fa\u4e8eTOP20\u7ade\u54c1\u9875\u9762\u751f\u6210\u5185\u5bb9\u7ed3\u6784\u5efa\u8bae<\/em>\uff0c\u5305\u62ec\u5173\u952e\u8bcd\u5bc6\u5ea6\u3001\u6bb5\u843d\u957f\u5ea6\u3001\u56fe\u7247\u6570\u91cf\u7b49\u3002\u5176\u201c\u5185\u5bb9\u8bc4\u5206\u7cfb\u7edf\u201d\u5e2e\u52a9\u5199\u624b\u5728\u521d\u7a3f\u9636\u6bb5\u4f18\u5316SEO\u5143\u7d20\u3002<\/li>\n
                    • \u6570\u636e\uff1a\u4f7f\u7528Surfer\u7684\u6587\u7ae0\u5e73\u5747\u6392\u540d\u63d0\u5347\u901f\u5ea6\u52a0\u5feb2.3\u500d\u3002<\/li>\n<\/ul>\n
                        \n
                      1. Clearscope<\/strong><\/li>\n<\/ol>\n
                          \n
                        • \u901a\u8fc7NLP\u5206\u6790\u9ad8\u6392\u540d\u5185\u5bb9\uff0c\u8f93\u51fa\u8bed\u4e49\u76f8\u5173\u8bcd\u5e93\u4e0e\u8bdd\u9898\u6743\u91cd\u3002\u7279\u522b\u9002\u5408B2B\u884c\u4e1a<\/em>\uff0c\u53ef\u5c06\u590d\u6742\u6982\u5ff5\u62c6\u89e3\u4e3a\u8bfb\u8005\u6613\u7406\u89e3\u7684\u672f\u8bed\u7ec4\u5408\u3002<\/li>\n<\/ul>\n

                          \u56db\u3001\u5916\u94fe\u5efa\u8bbe\uff1a\u9ad8\u8d28\u91cf\u53cd\u5411\u94fe\u63a5\u8ffd\u8e2a\u4e0e\u7ba1\u7406<\/h2>\n

                          \u5916\u94fe\u8d28\u91cf\uff1e\u6570\u91cf<\/strong>\uff0c\u5783\u573e\u94fe\u63a5\u53ef\u80fd\u5bfc\u81f4\u8c37\u6b4c\u60e9\u7f5a\u3002<\/p>\n

                            \n
                          1. Majestic<\/strong><\/li>\n<\/ol>\n
                              \n
                            • \u4ee5\u201cTrust Flow\u201d\uff08\u4fe1\u4efb\u6d41\uff09\u548c\u201cCitation Flow\u201d\uff08\u5f15\u7528\u6d41\uff09\u8bc4\u4f30\u5916\u94fe\u8d28\u91cf\uff0c\u907f\u514d\u4e0e\u4f4e\u6743\u5a01\u7ad9\u70b9\u4ea4\u6362\u94fe\u63a5\u3002\u5176\u201c\u5386\u53f2\u5feb\u7167\u201d\u529f\u80fd\u53ef\u8ffd\u6eaf\u5916\u94fe\u589e\u957f\u8f68\u8ff9\u3002<\/li>\n<\/ul>\n
                                \n
                              1. BuzzStream<\/strong><\/li>\n<\/ol>\n
                                  \n
                                • \u4ece*\u90ae\u4ef6\u6a21\u677f\u5e93*\u5230\u5408\u4f5c\u8fdb\u5ea6\u770b\u677f\uff0c\u4e00\u7ad9\u5f0f\u7ba1\u7406\u5916\u94fe\u62d3\u5c55\u6d41\u7a0b\u3002\u5185\u7f6e\u5a92\u4f53\u5e93\u6536\u5f55500\u4e07+\u7f51\u7ad9\u8054\u7cfb\u65b9\u5f0f\uff0c\u652f\u6301\u6309DA\u503c\u3001\u884c\u4e1a\u5206\u7c7b\u7b5b\u9009\u76ee\u6807\u3002<\/li>\n<\/ul>\n

                                  \u4e94\u3001\u7ade\u54c1\u5206\u6790\uff1a\u9006\u5411\u62c6\u89e3\u5bf9\u624b\u7684\u6210\u529f\u903b\u8f91<\/h2>\n

                                  \u8d85\u8d8a\u7ade\u54c1\u7684\u524d\u63d0\u662f\u900f\u5f7b\u4e86\u89e3\u5176\u7b56\u7565<\/strong>\u3002<\/p>\n

                                    \n
                                  1. SpyFu<\/strong><\/li>\n<\/ol>\n
                                      \n
                                    • \u8f93\u5165\u7ade\u54c1\u57df\u540d\u5373\u53ef\u83b7\u53d6\u5176\u5386\u53f2\u5173\u952e\u8bcd\u6392\u540d\u3001\u5e7f\u544a\u6587\u6848\u3001\u9884\u7b97\u5206\u914d<\/em>\u3002\u901a\u8fc7\u5bf9\u6bd4\u81ea\u8eab\u4e0e\u5bf9\u624b\u7684PPC\u5173\u952e\u8bcd\u91cd\u53e0\u7387\uff0c\u53ef\u53d1\u73b0\u5185\u5bb9\u7f3a\u53e3\u3002<\/li>\n<\/ul>\n
                                        \n
                                      1. SimilarWeb<\/strong><\/li>\n<\/ol>\n
                                          \n
                                        • \u5206\u6790\u7ade\u54c1\u6d41\u91cf\u6765\u6e90\uff08\u76f4\u63a5\u8bbf\u95ee\u3001\u793e\u4ea4\u3001\u63a8\u8350\u7b49\uff09\uff0c\u8bc6\u522b\u5176\u589e\u957f\u6700\u5feb\u7684\u6e20\u9053\u3002\u5bf9\u4e8e*\u6d41\u91cf\u7ed3\u6784\u5355\u4e00*\u7684\u7f51\u7ad9\uff0c\u6b64\u5de5\u5177\u80fd\u63d0\u4f9b\u591a\u5143\u5316\u83b7\u5ba2\u7075\u611f\u3002<\/li>\n<\/ul>\n

                                          \u4ece\u5173\u952e\u8bcd\u6316\u6398\u5230\u6280\u672f\u6392\u96f7\uff0c\u4ece\u5185\u5bb9\u6253\u78e8\u5230\u5916\u94fe\u653b\u575a\uff0c\u4e0a\u8ff0\u5de5\u5177\u5df2\u8986\u76d6SEO\u5168\u751f\u547d\u5468\u671f\u3002\u5de5\u5177\u7684\u4ef7\u503c\u4e0d\u5728\u4e8e\u66ff\u4ee3\u4eba\u529b\uff0c\u800c\u5728\u4e8e\u5c06\u91cd\u590d\u6027\u5de5\u4f5c\u81ea\u52a8\u5316\uff0c\u8ba9\u4ece\u4e1a\u8005\u805a\u7126\u7b56\u7565\u521b\u65b0<\/strong>\u3002\u4f8b\u5982\uff0c\u67d0\u65c5\u6e38\u535a\u5ba2\u901a\u8fc7Ahrefs+SurferSEO\u7ec4\u5408\uff0c3\u4e2a\u6708\u5185\u5c06\u201c\u5c0f\u4f17\u6d77\u5c9b\u653b\u7565\u201d\u76f8\u5173\u5173\u952e\u8bcd\u6392\u540d\u63d0\u5347\u81f3TOP5\uff0c\u81ea\u7136\u6d41\u91cf\u589e\u957f189%\u3002<\/p>\n

                                          \u5173\u952e\u884c\u52a8\u5efa\u8bae<\/strong>\uff1a<\/p>\n

                                            \n
                                          • \u65b0\u624b\u4ece*Google Search Console+Semrush*\u514d\u8d39\u529f\u80fd\u8d77\u6b65\uff0c\u638c\u63e1\u57fa\u7840\u6570\u636e\u89e3\u8bfb\uff1b<\/li>\n
                                          • \u4e2d\u5927\u578b\u56e2\u961f\u4f18\u5148\u91c7\u8d2dAhrefs+SurferSEO<\/em>\uff0c\u5efa\u7acb\u6807\u51c6\u5316\u4f18\u5316\u6d41\u7a0b\uff1b<\/li>\n
                                          • \u907f\u514d\u201c\u5de5\u5177\u4f9d\u8d56\u75c7\u201d\uff0c\u6bcf\u5468\u56fa\u5b9a2\u5c0f\u65f6\u4eba\u5de5\u590d\u6838\u6570\u636e\u5f02\u5e38\u70b9\u3002<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

                                            SEO\u4f18\u5316\u5de5\u5177\u63a8\u8350\uff1a10\u6b3e\u63d0\u5347\u7f51\u7ad9\u6392\u540d\u7684\u6548\u7387\u795e\u5668 \u5728\u6570\u5b57\u5316\u7ade\u4e89\u767d\u70ed\u5316\u7684\u4eca\u5929\uff0c\u5168\u7403\u6bcf\u5929\u6709\u8d85\u8fc7200\u4e07\u4e2a\u65b0\u7f51\u9875\u8bde\u751f\uff0c\u4f46\u4ec5\u67090.3%\u7684\u5185\u5bb9\u80fd\u8dfb\u8eab\u8c37\u6b4c\u641c\u7d22\u7ed3\u679c\u9996\u9875\u3002\u9762\u5bf9\u5982\u6b64\u6fc0\u70c8\u7684\u6d41\u91cf\u4e89\u593a\u6218\uff0c\u5982\u4f55\u8ba9\u7f51\u7ad9\u8131\u9896\u800c\u51fa\uff1f\u7b54\u6848\u85cf\u5728\u7cbe\u51c6\u7684SEO\u7b56\u7565\u4e0e\u9ad8\u6548\u7684\u5de5\u5177\u7ec4\u5408\u4e2d\u3002\u672c\u6587\u5c06\u63a8\u835010\u6b3e\u8986\u76d6\u5173\u952e\u8bcd\u5206\u6790\u3001\u6280\u672f\u4f18\u5316\u3001\u5185\u5bb9\u76d1\u6d4b\u7b49\u73af\u8282\u7684\u5b9e\u7528\u5de5\u5177\uff0c\u52a9\u4f60\u4ece\u6d77\u91cf\u6570\u636e\u4e2d\u63d0\u70bc\u4ef7\u503c\uff0c\u5feb\u901f\u63d0\u5347\u6392\u540d\u6548\u7387\u3002 \u4e00\u3001\u5173\u952e\u8bcd\u7814\u7a76\uff1a\u6316\u6398\u6d41\u91cf\u91d1\u77ff\u7684\u6838\u5fc3\u5de5\u5177 \u5173\u952e\u8bcd\u662fSEO\u7684\u57fa\u77f3\uff0c\u9009\u62e9\u9ad8\u6f5c\u529b\u7684\u8bcd\u6761\u80fd\u4e8b\u534a\u529f\u500d\u3002 Ahrefs Keywords Explorer \u63d0\u4f9b*\u641c\u7d22\u91cf\u3001\u5173\u952e\u8bcd\u96be\u5ea6\uff08KD\uff09\u3001\u70b9\u51fb\u7387\u5206\u5e03*\u7b49\u6df1\u5ea6\u6570…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[47,83,75],"class_list":{"0":"post-950","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-network","7":"tag-seo","9":"tag-75"},"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=950"}],"version-history":[{"count":1,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/950\/revisions"}],"predecessor-version":[{"id":989,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=\/wp\/v2\/posts\/950\/revisions\/989"}],"wp:attachment":[{"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=950"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=950"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.kptg.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}